Unmute
Mute
View Project
Drag
me!

Volvo

Role
Social Campaign
Year
2016

Collaborating with Zlatan Ibrahimović and Volvo with 'Made by Sweden'.

Collaborating with Zlatan Ibrahimović and Volvo with 'Made by Sweden' social campaign.

Volvo Swedish automotive manufacturer approached us to develop a social media campaign for the 2016 Euros.

Just ahead of the tournament, we collaborated with Zlatan Ibrahimović and Volvo for 'Made by Sweden; a Prologue' to championship Sweden. Set to the music of Oscar-winning composer Hans Zimmer, 'Made by Sweden' it shares a look into the superstar's mindset leading up to the pivotal match.

Matching mavericks with masters of speed.

The prologue features Zlatan Ibrahimović narrating his life story and reflecting on his hometown in Sweden, emphasising the importance of never forgetting one's origins. We mapped out a social media strategy to ensure the content gained traction across Europe to the extent that we earned a 13.7% view to engagement rate.

52.8m

Unique Reach

2.7m

Total Views

197k

Engagements

View more work

View all

TikTok Italy’s first brand campaign necessitated market precision and authenticity

Unboxing Joy To Drive TikTok Shop Conversions With L’Oreal Paris

Turks & Caicos is Calling

Sandals Foundation and Island Routes Caribbean Adventures

Epic Lap Time

Testing The Metal of Manchester United Football Club

Steering a viral voyage with BOSS

Supporting our heroes

Embracing epic adventures with Deuter

More Than You Think

When Football legends confront the intensity of Bacardi Carta Fuego!

Cooking up a flavour journey for Waitrose and Partners

Discovering Google Chrome's speed

Show off your style and join the Converse-ation

Integrated full-funnel influencer campaigns

Establishing TikTok as a platform for learning

Sharing the joy of dining out with OpenTable

That could be you up there